"Scholarship is the true measure of the strength and vitality of a doctoral program and the output of the Lundquist doctoral students is outstanding."—Lynn Kahle, Professor of Marketing
The overall objective of the PhD Program is to develop scholars who will be productive researchers and effective teachers in their chosen fields at leading colleges and universities throughout the world. Students must demonstrate the ability to create knowledge through original research in their areas of specialization. As can be seen from their output, the students are well on their way.