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Abby Frank

PhD Candidate, Marketing

Affiliations: Marketing
afrank3@uoregon.edu
Phone: 541-346-8886
Office: Anstett 291

About

Degree History:
  • BS, Economic Consulting and Business Analytics, Kelley School of Business, Indiana University, 2020
Previous Positions:
  • Student Representative, Business PhD Program Faculty Committee, University of Oregon
  • Social Coordinator, Business PhD Program, University of Oregon
Honors and Awards:
  • Robin and Roger Best Award for Teaching Excellence (Marketing), Lundquist College of Business, University of Oregon, 2024–2025

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Publications

Journal Articles:

Edelblum, Andrew, Abby Frank, and Justin Palmer. "The Beauty Backfire Effect: How Extreme Attractiveness Undermines Fitfluencer Relatability and Engagement," Psychology & Marketing, forthcoming.

August 2025

Cornwell, T. Bettina, Abby Frank, and Rachel Miller-Moudgil. "A Research Agenda at the Intersection of Sport Sponsorship and Service." Journal of Service Management 35, no. 1: 108-126. https://doi.org/10.1108/JOSM-02-2022-0057.

January 2024

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