The Global Hub of Sports and Outdoor Product Innovation.
Oregon is the global epicenter of the sports and outdoor industry, offering a robust ecosystem of more than 3,000 companies. We intentionally located the Sports Product Management program in Portland to tap directly into this talent, innovation, and $29 billion economic output.
Industry leaders don't just hire our graduates—they actively help build the program. From serving on the SPM Advisory Board to teaching courses and mentoring students, the industry is woven into our DNA. Today, our active network includes alumni advancing such brands as Nike, adidas, Under Armour, New Balance, On Running, Hoka, Specialized, Hydro Flask, Outdoor Research, and more.
Partner with SPM: Mentorships and Internships
Whether you are a seasoned executive or an SPM graduate giving back, we rely on industry partners to shape the next generation of product leaders.
- Become an Industry Mentor: Every first-year student is matched with an industry leader. Mentors volunteer their time to offer career perspective, review portfolios, and make network connections.
- Host an Intern: During their summer term, SPM students complete domestic and international internships across product line management, development, merchandising, and sustainable supply chain.
Submit an Internship Interest Form
Alumni Network and Resources
One of the defining characteristics of Sports Product Management alumni and students is a passion for connection. We offer a variety of opportunities for our alumni to interact with current students and fellow graduates:
- Annual Industry Event: We kick off the new year each year with a large industry event where our SPM Advisory Board, industry partners, mentors, guest speakers, alumni, and students come together to network in a fun and festive environment.
- Industry Events: Throughout the year, we host a wide range of events. Look for these and more on our events page.
And be sure to stay connected by logging into the UO Alumni Association's SPM Alumni Network portal to keep your contact information current, find fellow graduates, and access lifelong learning resources.
Connect Online
- Log in to the SPM Alumni Network portal
- Sign up for the SPM newsletter
- Follow us and connect on LinkedIn
Industry Workshops & Corporate Education
Looking to upskill your talents or those of your team? Or drive alignment and cross-functional excellence at your brand? The UO Sports Product Management program offers open-enrollment industry workshops and custom corporate education designed specifically for product creation, marketing, and merchandising teams. Workshops can provide a structured, repeatable way to turn complex signals into sharp insights and consumer-ready direction using the FRAME method—and more.
Explore Industry Workshops and Custom Corporate Education
Subscribe to SPM Newsletter
Stay up-to-date with the latest stories, industry workshops, profiles, and news highlighting our Sports Product Management students, faculty, and alumni. To have updates delivered to your inbox, be sure to subscribe to our monthly newsletter.