Portland Master's Requirements and Courses

18-Month Portland Student Roadmap

Learn all the skills required in the complete life cycle of sports and outdoor apparel, footwear and equipment during an immersive 18-month program taking place over five 10-week sessions starting in September.

Year One

Insights: Fall Year 1

Marketable Skills

  • Consumer insights
  • Competitive analysis
  • Marketplace opportunity

Courses

  • Sports Product Line Management
  • Human Performance and Sports Products
  • Consumer Research
  • Sports Product Branding
  • Professional Development I
  • Integrative Project I

Experiential

  • Mentors (ongoing)
  • Company visits (ongoing)

Project

  • Product brief and brand plan

Career

  • Resume

Team Presentations

Gut Check (20 minutes)

  • Present idea
  • Consumer
  • Plan for success

Checkpoint #1 (30 minutes)

  • Point of differentiation
  • Product relevance
  • Marketplace potential

    Creation: Winter Year 1

    Marketable Skills

    • Product brief
    • Product marketing
    • Costing

    Courses

    • Design Thinking
    • Sustainability in Sports Products
    • Sourcing and Costing Strategies
    • Sports Product Development
    • Professional Development II
    • Integrative Project II

    Project

    • Tech pack due in lab

    Career

    • Interview critique

      Business: Spring Year 1

      Marketable Skills

      • Financial plan
      • Balanced scorecard
      • Marketing plan

      Courses

      • InternationalSports Products
      • Strategic Management
      • SustainableSupply Chain
      • Sports Product Marketing Strategy
      • Professional Development III
      • IntegrativeProject III

      Experiential

      • Bend outdoor industry trip

      Project

      • Business plan

      Career

      • Internship fair

      Team Presentations

      Checkpoint #2 (30 minutes)

      • Focus on three functional areas: product; strategic management; supply chain
      • Option to include Asia launch and marketing plan

       

      Year Two

      Global: Fall Year 2

      Marketable Skills

      • Global awareness
      • Demand planning
      • Product testing

      Courses

      • Managing Global Business
      • Legal Aspects of Sports Business
      • New Venture Planning
      • Financial Accounting
      • IntegrativeProject IV

      Experiential

      • International trip

      Project

      • Global launch

      Career

      • Resume portfolio

      Team Presentations

      Checkpoint #3 (30 minutes)

      • Focus on three functional areas: international; legal; merchandising
      • How to make your product relevant in a non-primary market

      Launch: Winter Year 2

      Marketable Skills

      • E-commerce
      • Sell-in
      • Product launch

      Courses

      • Leadership
      • Industry Projects
      • Capstone

      Project

      • Capstone, industry partner project

      Career

      • Leadership

      Team Presentations

      Capstone class final presentations (45 minutes per team)

      • Integrates all functions
      • Business case to go forward (or not)
      • Summarizes learnings from every term