The Sports Product Management program has a reputation for producing exceptional graduates who thrive in leadership roles in the sports and outdoor product industry.
Our alumni work around the world in large and small brands, including Nike, adidas, Under Armour, New Balance, On Running, Hoka, and Specialized, as well as SmithOptics, Hydroflask, and Outdoor Research. The program has an active alumni association, and graduates regularly give back through mentoring, guest speaking, and offering jobs and internships.
- 90 percent of SPM alumni are working in the sports and outdoor industry, broadly defined to include the ecosystem supporting sports and outdoor products, including brands, manufacturing, technology, hardgoods, and related sectors.
- 80 percent of graduating SPM cohorts land roles within 9 months of graduation.
- More than 500 SPM alumni are working across more than 200 sport- and outdoor-related companies globally.
- Career growth continues after that first role: alumni typically move into a second role or earn a promotion within 1.5–2.5 years after entering the industry.
Your time in the program may be over, but that doesn't mean our support for you is over. We are always here for you.
In addition to the Sports Product Management Alumni Network, below are resources and information available to help you—our alumni—stay connected, network, and pursue the lifelong learning that helps propel success.
Visit the UOAA’s Sports Product Management Network
Lifelong Connection
One of the defining characteristics of Sports Product Management alumni and students is a passion for connection. We offer a variety of opportunities for our alumni to interact with current students and fellow graduates:
- Annual Industry Event: We kick off the new year each year with a large industry event where our industry partners such as the Industry Advisory Board, mentors, guest speakers, and alumni come and network with our students in a fun and festive environment.
- Alumni Events: Throughout the year, the Sports Product Management Board hosts a a wide range of events.
Look for these and more events on the Sports Product Management event calendar.
Connect Online
- Log in to the Sports Product Management Alumni Network
- Sign up for the SPM newsletter
- Follow us and connect on LinkedIn
There are currently no scheduled events.