The Sports Product Management program has a reputation for producing exceptional graduates who thrive in leadership roles in the sports and outdoor product industry.
90 percent of our alumni work around the world in large and small brands, including Nike, adidas, Under Armour, New Balance, On Running, Hoka, and Specialized, as well as SmithOptics, Hydroflask, and Outdoor Research. The program has an active alumni association, and graduates regularly give back through mentoring, guest speaking, and offering jobs and internships.
Your time in the program may be over, but that doesn't mean our support for you is over. We are always here for you.
In addition to the Sports Product Management Alumni Network, below are resources and information available to help you—our alumni—stay connected, network, and pursue the lifelong learning that helps propel success.
Visit the UOAA’s Sports Product Management Network
Lifelong Connection
One of the defining characteristics of Sports Product Management alumni and students is a passion for connection. We offer a variety of opportunities for our alumni to interact with current students and fellow graduates:
- Annual Industry Event: We kick off the new year each year with a large industry event where our industry partners such as the Industry Advisory Board, mentors, guest speakers, and alumni come and network with our students in a fun and festive environment.
- Alumni Events: Throughout the year, the Sports Product Management Board hosts a a wide range of events.
Look for these and more events on the Sports Product Management event calendar.
Connect Online
- Log in to the Sports Product Management Alumni Network
- Sign up for the SPM newsletter
- Follow us and connect on LinkedIn
9:00 a.m.–5:00 p.m.
The UO Sports Product Management program is launching a new Industry Workshop series, and we're starting with one of the strongest signals we heard from industry.
Across our conversations with product, merchandising, and innovation leaders, one theme came up repeatedly: teams today have more data, dashboards, and AI tools than ever, yet many still struggle to translate consumer insights into clear, compelling direction that informs product briefs.
That's why we built an event designed specifically to address that gap. Insights-to-Brief Excellence: The FRAME Method is a two-day hands-on workshop designed for product and merchandising teams who want to see an initial idea through to its final endpoint as a product story.
9:00 a.m.–5:00 p.m.
The UO Sports Product Management program is launching a new Industry Workshop series, and we're starting with one of the strongest signals we heard from industry.
Across our conversations with product, merchandising, and innovation leaders, one theme came up repeatedly: teams today have more data, dashboards, and AI tools than ever, yet many still struggle to translate consumer insights into clear, compelling direction that informs product briefs.
That's why we built an event designed specifically to address that gap. Insights-to-Brief Excellence: The FRAME Method is a two-day hands-on workshop designed for product and merchandising teams who want to see an initial idea through to its final endpoint as a product story.
1:00–4:00 p.m.
The University of Oregon Master of Science in Sports Product Management Program requests the pleasure of your company at the graduation ceremony for its online program's class of 2026.
Sports Product Management—Online Program Class of 2026 Commencement
Saturday, June 13, 1:00 p.m. PT Everett West, 914 NW Everett St, Portland, OR 97209