Sports Product Management News

Take a sneak peek at the people behind the products in this virtual gallery. Our students work both individually as well as in teams to plan, design, and bring life to their ideas. Reach out and connect with these rising stars as they prepare to graduate with their master’s degree in Sports Product Management in March 2021.

Sports Product Management cofounders Ellen Schmidt-Devlin and Roger Best discuss how the program was developed and share a glimpse into the future.

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Three Ducks are outfitting winter Olympians in an innovative new product.
Following a trailblazing career at Nike, industry expert Greg Hoffman is teaching sports branding to students in the Sports Product Management program.
Follow Yoshimi Saito through a typical week as a student in the Sports Product Management Portland program.
Graduates going places, faculty recognized for their contributions, alumni businesses flourishing, career readiness at the forefront, and much more.
During her time as a student in the Sports Product Management program, Maddie Harper demonstrated her leadership skills in a way that was authentic to who she was.
Nico Fearn ’12 and Garren Strong ’07, both student athletes during their time at the UO, have found success in product marketing at Nike.
The Portland Business Journal recognized Ellen Schmidt-Devlin, executive director of the Lundquist College's Portland programs, as one of this year’s Women of Influence.
A new quarterly webinar series produced by the Lundquist College of Business will dive into topics surrounding women’s roles in a historically male-dominated field.
Students and professionals are invited to participate in this year’s event, which features a lineup drawn from the region's top entrepreneurs and business leaders.
An online discussion centered on ways the sports business programs at the Lundquist College have been transformed by the pandemic—including unexpected accomplishments and unforeseen opportunities.
Roger Best, Dennis Howard, Ofuma Eze-Echesi, and David Borlack examined the impact of the COVID-19 pandemic on U.S. sportswear revenues.
Industry leaders and the Lundquist Portland community are working together to foster diversity and inclusion at the college—and beyond.
Students, alumni, and employers are coming together on a new platform created to advance students in their professional lives.