Research by Sports Product Management Program cofounder and executive director Ellen Schmidt-Devlin and coauthor explored how virtual, immersive fan experiences in the metaverse are taking professional sports to a whole new level.
As a member of the UO acrobatics and tumbling team, MBA student Cami Wilson, BS ’23 (business administration), is part of an emerging collegiate sport that demands both individual skill and group cohesion.
A new $10 million gift to the University of Oregon from the estate of Gerry and Marilyn Cameron will support faculty excellence and further innovation and entrepreneurship initiatives at the Lundquist College and Knight Campus.
Lundquist College management faculty are teaching at the highest levels, out-researching some major names in academia, and publishing in the field's top journals, all while earning notice for excellence in teaching.
The University of Oregon is partnering with NTX, an international company that uses waterless dyeing and printing to produce textiles, to open an innovation lab in Portland next year.
New research by UO professor Behrooz Pourghannad and coauthor sheds more light on the social effects of large corporations working directly with smaller, overseas manufacturers to make their processes more climate friendly.