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Lauren Anderson

Director, Warsaw Sports Business Center

Affiliations: Warsaw Sports Business Center
Phone: 541-346-9653
Office: Lillis 445A



Lauren Anderson is the director of the Warsaw Sports Business Center at the University of Oregon's Lundquist College of Business.

Anderson, a global marketing leader with significant industry experience and an extensive network, is a UO alumna, having earned an MBA in sports business through the Warsaw Center.

After launching her career at General Motors R*Works, Anderson spent 12 years with adidas America followed by nearly a decade with Nike, most recently serving as a global partner in digital consumer experience.

She also served as the head coach of the Lake Oswego High School girls lacrosse program for 17 years and has held several leadership roles with the USA Lacrosse and the Oregon Girls Lacrosse Association.

Degree History:
  • MBA, Sports Marketing, University of Oregon, 1999
  • MA, Geography, Michigan State University, 1995
  • BA, Geography, Darthmouth College, 1993
Professional Leadership:
  • Global Partner, Go-to-Market Digital Consumer Experience, Nike, 2020–2022
  • Director, Connected Membership North America, Nike, 2019–2020
  • Lead Partner, Digital Brand Marketing, North America, Nike, 2019–2020
  • Digital Wholesale Accounts Director, North America, Nike, 2014–2016
  • Global Training Manager, Business Development and Strategic Planning, Nike, 2014
  • Director of Operations, SPARQ, Nike, 2013–2014
  • Senior Sports Marketing Manager, adidas, 2010–2012
  • Senior Partnership Marketing Manager, adidas 2005–2010
  • Senior Events Manager, Consumer/Sports Events, adidas, 2003–2005
  • Product Line Manager, adidas, 2001–2003
  • Senior Promotions Manager, General Motors R*Works, 1999–2001

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In the News

Our Warsaw Sports Marketing Center is now the Warsaw Sports Business Center, a name that better reflects the breadth of the center's expertise.
The Lundquist College is pleased to welcome two outstanding professionals to lead two of our signature centers.