News

Members of the Warsaw Sports Business Club held the first reimagined Warsaw Hoopfest this April, hosting nearly 150 participants for a day of basketball in the Matthew Knight Arena.

In late February, ten Warsaw Center undergraduate students embarked on their first Boston study tour, engaging with myriad industry partners and attending the Sloan Sports Analytics Conference.

The University of Oregon has awarded the Warsaw Sports Marketing Center with a development grant and final program approval to create a new undergraduate study abroad opportunity focused on international sports business and sustainability.

A gift from longtime supporters Nancy and Dave Petrone ’66, MBA ’68, primes the college for making even greater strides in global sports business education.

The first Oregon Marketing Research Symposium brought together nearly 40 scholars from the Northwest and beyond to share research and build connections.

The back of a person taking a photograph.

A new sustainable building in Portland now houses the Oregon Executive MBA and the Sports Product Management programs.

A visit by Patagonia's Worn Wear truck was held in conjunction with Net Impact’s annual SPRNG event, whose theme this year was “Conscious Consumption.”

More than 180 students and professionals came together to celebrate the University of Oregon Women in Business (WIB) club’s 12th annual gala.

The Lundquist College of Business is pleased to share recent tenure and promotion decisions for our faculty members.

Associate professor of management David Wagner says missing an hour of sleep due to daylight saving time can have an effect on people’s work.

Several key Lundquist College initiatives are now coming to full fruition.

The Lundquist College of Business is working to better emphasize that accounting is not just an academic discipline but also a profession, by elevating the Department of Accounting to a School of Accounting.

Mentoring from an industry professional helps a Sports Product Management student shape his career and life mission.

Designing sneakers for Nike or Adidas seems like a dream job to many. But it’s a dream that’s becoming a reality for students in the UO’s Sports Product Management program, which just graduated its inaugural class in March.

Marketing professor Aparna Sundar is exploring the broader impact of signage: Does it engage customers?