A proud Mexico City native, this is Jorge Acevedo’s first year in the Warsaw MBA program. He came to the UO with an undergraduate degree from the Universidad Iberoamericana and four years of digital marketing experience. Acevedo knew the West Coast for its expertise regarding the sports industry, and UO’s unique MBA program fit perfectly with his graduate school and professional goals.
While working for Televisa Deportes and Mediotiempo—two of the biggest online sports publications in Mexico—Jorge received four promotions in fewer than three years. Now 28 years old, he feels that being a millennial—growing up with electronics and cutting edge technologies—has given him an advantage in digital media. Acevedo has experience working on traditional displays and widgets while correlating clients’ needs. Much of his work entailed getting major companies such as Nike, Diageo, Citi Bank, Nissan, and BMW to advertise on his clients’ websites.
During his spare time, Acevedo enjoys watching any and every sport: professional football, baseball, basketball, golf, tennis, and especially soccer.
“Soccer is a big part of my life in Mexico,” he said. “If Mexico is in the World Cup, everything is shut down. No one works. And if Mexico wins, everything is closed the following day for celebrations.”
Follow Acevedo on Twitter @jorgeacevedo87.
—By Lea Adamovic, School of Journalism