A pioneer in the communications industry, Don Tykeson '51 built a small television station in Eugene into a multimillion-dollar, nationwide communications company now owned by AT&T. He was also a founding director of C-SPAN. The University of Oregon honored the business alum on October 13 with a 2010 Distinguished Service Award. Tykeson has served on the college's Business Advisory Council for years and is an actively engaged supporter of numerous UO programs and initiatives.
Legendary coach Jerry Tarkanian, "Tark the Shark," read and reviewed an early copy. Now, others can get their hands on the new book from Ehrman Giustina Professor of Marketing Lynn Kahle. Consumer Behavior Knowledge for Effective Sports and Event Marketing gives researchers and professionals alike insights into how and why consumers build sport into their lives and delivers proven tools to build relationships and brand affinity with consumers through sports and events.
The lights, the cameras, the action—ESPN College GameDay arrived in Eugene for its broadcast of Oregon vs. Stanford October 2. And trust us, GameDay brings the brightest lights and best action in television production. Producers for ESPN and Octagon, a leading sports and entertainment marketing agency, also continued the tradition of crewing Warsaw Sports Business Club students as volunteers, giving them the chance to experience first-hand what it takes to put on an event of such magnitude.
Connecting with fellow students and supporting each other--that's what the CEO Network is all about. The network is a new college diversity initiative that welcomed it's first cohort of students this fall, and it's off to a great start. The students' upcoming dinner with UO President Richard Lariviere and outreach to businesses and alumni on Facebook and LinkedIn are just a few items keeping them busy.
16 Lundquist College students studied abroad or interned in China this summer, thanks to partnerships with Tongji University and Shanghai-based Spraying Systems Co.
You developed a potential life-saving technology. Now, you have to get it to market. Roger Newton, codiscoverer of Lipitor, shared his insights on the trials and tribulations of technology commercialization with students and faculty across campus on October 21. Newton was the first invited speaker for the Lundquist Center for Entrepreneurship's new Distinguished Lecture Series.
You may have seen them around campus or caught a glimpse of them at Autzen Stadium. Shady Peeps sunglasses are showing up on Duck fans all around Eugene and Portland. Don't know what we're talking about? Shady Peeps are polarized, university-themed sunglasses that come in yellow and green, and they are blowing up with the help of MBA student Caleb Iorg, applying his education in real time.
Looking to recruit exceptional employees to grow your business? Good news—Ronianita (Ronnie) Casanova has joined the college's Career Services staff as assistant director for employer development. Based at UO White Stag, her position is part of a larger college effort to expand its Portland presence. Casanova will increase visibility of programs and students among prospective employers. Contact Ronnie.
It was a perfect summer evening for more than 60 people at a Denver, Colorado alumni event on June 19. Attendees enjoyed some quality networking and gained insider insights about UO initiatives from UO President Richard Lariviere, Dean Kees de Kluyver, and UO Denver Alumni Chapter head Anthony Lambatos, a b-school alum. Look for future college alumni events in the Denver area.
Forgive the immodest proclamation, but our accounting professors know a thing our two about tax accounting. Case in point: Associate Professor Linda Krull won the American Taxation Association 2010 Outstanding Manuscript Award, making it two years in a row for a Lundquist professor (Professor David Guenther, a renowned tax accounting researcher, earned the honor in 2009). The award recognizes the best paper in the field from the past three years.
Four high school valedictorians, one national merit scholar, three Clark Honors College students, and three members of the National Society of Collegiate Scholars--all were incoming students to the college's Honors Program this fall. Program director Ron Bramhall said he had the most applicants ever--65 (39 selected)--with an average GPA of 3.8 (3.9 in pre-business courses).
On August 5-6, the finance department, in partnership with the Securities Analysis Center, hosted its biennial research conference, bringing together dozens of leading scholars from around the world. The theme was particularly poignant this year, honoring Professor Larry Dann's scholarly contributions in corporate financial policy, corporate governance, and market microstructures.
It was a whirlwind tour—but oh, so eye opening. On September 16, MBA students completed a two-week study tour in Asia for the fifth year in a row, meeting with companies and gaining first-hand insights into how doing business in China is both different and the same. MBAs from all four of our centers of excellence documented the experience on the college's blog. Read.
