Profile picture of Noelle Nelson

Noelle Nelson

Assistant Professor of Marketing | Director, Insights Research Lab

Affiliations: Marketing, Undergraduate Programs
Phone: 541-346-3265
Office: Lillis 485

Publications

Journal Articles:

Nelson, Noelle, Selin Malkoc, and Baba Shiv. "Emotions Know Best: The Advantage of Emotional Versus Cognitive Responses to Failure." Journal of Behavioral Decision Making 31, no. 1: 40-51. https://doi.org/10.1002/bdm.2042.

January 2018

Nelson, Noelle, and Joseph Redden. "Remembering Satiation: The Role of Working Memory in Satiation." Journal of Consumer Research 44, no. 3: 633-650. https://doi.org/10.1093/jcr/ucx056.

October 2017

Rahinel, Ryan, and Noelle Nelson. "When Brand Logos Describe The Environment: Design Instability and The Utility of Safety-Oriented Products." Journal of Consumer Research 43, no. 3: 478-496. https://doi.org/10.1093/jcr/ucw039.

October 2016

Landau, Mark, Noelle Nelson, and Lucas Keefer. "Divergent Effects of Metaphoric Company Logos: Do They Convey What The Company Does Or What I Need?" Metaphor and Symbol 30, no. 4: 314-338. https://doi.org/10.1080/10926488.2015.1074806.

October 2015

Vohs, Kathleen, Roy Baumeister, Brandon Schmeichel, Jean Twenge, Noelle Nelson, and Dianne Tice. "Making Choices Impairs Subsequent Self-Control: a Limited-Resource Account of Decision Making, Self-Regulation, and Active Initiative." Journal of Personality and Social Psychology 94, no. 5: 883-898. http://doi.org/10.1037/0022-3514.94.5.883.

January 2008

In the News

The Lundquist College of Business is happy to welcome the new faculty and staff members joining us this fall term.