UO Business: The Magazine, Fall 2012
Reinvigorating an exchange program, changing lives in China, Eugene, and beyond, untangling patent thickets, and more.
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Reinvigorating an exchange program, changing lives in China, Eugene, and beyond, untangling patent thickets, and more.
For the seventh year running, the college's Engaging Asia initiative provided a group of second-year Oregon MBA students with the opportunity to explore the sights, sounds, and business practices of another continent. The first stop on the itinerary was Shanghai, where a visit to the Wieden+Kennedy office and a zippy bus ride (yes, a bus ride) around the city's Formula 1 racetrack were among the many activities.
At the Lundquist College of Business, innovation has been a core value from our very earliest days. Most recently, this pioneering instinct has led to the creation of the Business Innovation Institute, the new framework for the Lundquist Center for Entrepreneurship (LCE) and the Center for Sustainable Business Practices (CSBP).
Dave Petrone '66, MBA '68, was one of two who received the University of Oregon's 2012 Pioneer Award at an awards ceremony and gala held at the Nines Hotel in Portland in May. Known throughout the UO for his extraordinary support of a wide range of schools and departments--not to mention his successful chairing of the university's Oregon Campaign from 1992 through 1998--Petrone has also had a profound impact on one of the Lundquist College's signature programs, the Warsaw Sports Marketing Center.