New research from Bettina Cornwell and coauthor finds that an organization’s logo on a food product can trigger quick perceptions by consumers about an item’s healthiness.

Associate professor of management Andrew Nelson's new book charts the emergence of computer music at Stanford University from 1960 to the present day.

At the UO's 2015 Grad Forum, first-year marketing PhD student Wang Suk Suh presented his work on consumers' perceptions of dynamic pricing.

New research from marketing professor Cornwell shows that the more familiar children are with fast-food brands, the more likely they are to be overweight.