Urna dolor, dolor lectus porttitor cum? Scelerisque scelerisque rhoncus nec. Arcu proin. Nunc elit ultricies et tristique et mauris aliquet dolor ultrices cras eu lorem adipiscing? Sed cras, aenean sit eros a, pulvinar, placerat aenean ultrices nascetur nunc adipiscing porta! Platea velit. Odio augue, tempor cursus? Pellentesque eu, lorem sagittis, ut elementum sit tempor lorem natoque? Facilisis magna rhoncus turpis? Ut scelerisque mid porttitor dignissim. Vel! Massa scelerisque quis ultricies natoque magna, et odio elementum. Risus, urna proin dis parturient! Risus. Nunc vut tempor, arcu, natoque ac cras scelerisque duis. In lundium nunc turpis tempor odio scelerisque tempor, natoque vel, sagittis dignissim, ac odio. Dictumst in vel natoque, eros dictumst tincidunt aliquet? Sit velit, nunc dapibus porttitor vel porta porta.
Marketing
Research by Sports Product Management Program cofounder and executive director Ellen Schmidt-Devlin and coauthor explored how virtual, immersive fan experiences in the metaverse are taking professional sports to a whole new level.
Remembering Joshua T. Beck
Marketing professor Joshua T. Beck, a leader in his community and a great friend to many, passed away on April 6, 2023.
Blazing a New Trail
Erin Harville, MBA ’22 was drawn to the Oregon MBA out of a desire to push herself out of her comfort zone.
Behind the Scenes at Beijing
Instructor Yoav Dubinsky studies how politics and economics join athletics on the world's biggest stage.
Charting a Path to Success
Through clubs, connections with alumni and other students, advising, and mentorship, Jurell Scott is charting his individual path to success.
A Different View: Sports Sponsorship and Stock Returns
Research by Pusan National University's Youngbum Kwon and UO's T. Bettina Cornwell examined whether or not a corporation's stock value was affected by its partnerships with sports teams.
Teaching in Mandarin and English
In a new pilot program, instructor Dupree Zong teaches introductory sports business in both Mandarin and English.
Business Ducks Flock to Tokyo
Five athletes with Lundquist College connections traveled to Japan for the 2020 Olympic Games and showed the world the lengths a Duck will go to in order to achieve their goals.
Marketing Instructor Honored
Lundquist College marketing instructor Leah Schneider was awarded the university's 2021 Herman Award for Outstanding Online Education.
Graduate Spotlight: Nathan Warren, PhD ’21
Research by Nathan Warren focuses on subjects that affects people’s everyday lives. He leaves UO with two published papers under his belt, and many more in progress.