Faculty and Research News

Designing sneakers for Nike or Adidas seems like a dream job to many. But it’s a dream that’s becoming a reality for students in the UO’s Sports Product Management program, which just graduated its inaugural class in March.

Marketing professor Aparna Sundar is exploring the broader impact of signage: Does it engage customers?

Would knowing you will be offered a variety in the future make a current experience better? According to research from assistant professor of marketing Jiao Zhang and coauthors, the answer is “yes.”

The Lundquist College of Business jumped up 10 places in the University of Texas at Dallas’s 2017 Top 100 Business School Research Rankings thanks to our research-productive faculty.

Get to know our new dean Sarah E. Nutter, meet our first Rippey Professor of Practice in Finance Scott Kerslake, get a peek at our new Portland facility, see how our business Ducks worked all the way to the Olympics, and more.

Assistant professor of finance Brandon Julio is a researcher at heart, earning recognition for his work on financial markets and political uncertainty. He is also a favorite professor among finance students.
Leadership transition, new accounting team members, Gernon fund reaches milestone, and more.

Student-business collaboration highlights investment trends, faculty research, Cameron Center naming, and more.

Assistant Professor Zhixi Wan and his coauthor investigated value-chain climbing in supplier-manufacturer relationships.
Assistant Professor Ralph Heidl and his coauthors have found that patent assertion entities may play a beneficial role in technology markets.
The Helen Gernon Accounting Faculty Endowment Fund has reached its goal and is aiming higher.

Joshua Gordon is the new undergraduate program manager for the Warsaw Sports Marketing Center.

Izabel Loinaz joins the Lundquist College of Business as program manager and instructor for the Center for the Sustainable Business Practices.

T. Bettina Cornwell is the Thomas C. Stewart Distinguished Professor for 2016.
A double Duck collaboration has garnered the elite distinction of Highly Commended paper in the 2015 Emerald Literati Network Awards for Excellence.