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E-News
Each year, Strategic Planning Projects provide an opportunity for second-year MBAs to use what they've learned to help a real-world client tackle a specific business issue.
Words from the Real World
Spring always brings a bevy of dynamic and high-profile speakers to our college. This year went above and beyond.
Market Assessment Hits Nerve
Two MBA students and a pair of law students got real-world experience assessing marketing potential for a new neurosurgery tool and learned some things about themselves along the way.
Sports Marketing Goes Global at Autzen
“Sports Marketing Goes Global” was the theme of the second Warsaw Workshop of the year, which took place at Autzen Stadium.
Sports Product Management Springs Forward
Between debuting the first of its international workshops and receiving official approval for its new master's degree program, it's been a busy spring for the University of Oregon Sports Product Management program.
Branding a Nation
The consul general of Israel paid a visit to two of Assistant Professor Katie Mercurio’s marketing classes last month to discuss branding Israel.
Youth Movement Advances
The Warsaw Sports Business Club’s Youth Movement field day just keeps growing bigger, bolder, and brighter—and now it's expanded to two universities in Oklahoma.
Sustainability Conference Bridges Gaps
Organized and run entirely by undergraduates, this year’s SPRNG Conference drew nearly 100 attendees to the UO White Stag Block in Portland.
Ducks, Beavers, Sharks
For a third year running, the Civil War Shark Tank brought an entrepreneurial twist to the traditional rivalry between Oregon’s premier public universities.
Thompson Lecture Series Debuts
The inaugural Fred P. Thompson Lecture brought together a panel of experts to tackle a topic of vital importance: the national retirement crisis.