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Marketing Faculty
Marketing PhD Garners Elite Award
On the Meaning of Academic Excellence
Postgraduate achievement and placement is a powerful indicator of academic excellence. We have some recent proof points worth sharing.
Fall's New Faculty
The Lundquist College is delighted to welcome six new professors, instructors, and staff members in fall 2013.
The Business Case for Sustainability
Sustainability at the University of Oregon is not a new concept--we’ve been teaching and practicing it for almost three decades.
Forward Trajectory
The upcoming academic year promises to be a period of unprecedented activity and growth for the college.
Warsaw Center Turns Twenty
World's Strongest Brand
"I wanted to better understand how the Olympics have become the preeminent sports brand in the world today and why companies are willing to invest so much money into a single marketing activity," said marketing instructor John Davis, explaining the motivation behind his book The Olympic Games Effect: How Sports Marketing Builds Strong Brands.
Bridging Industry and Academia
Growing Our Ranks
Five new faculty members have joined the Lundquist College of Business this fall. Some are up-and-coming talent. Others are already renowned in their fields. Their areas of expertise span many topics, including sports business, statistical analysis and mathematical optimization, disclosure policy, executive risk-taking, management, and more.