Faculty and Research News

Instructor Yoav Dubinsky looked at how Japan's status as an Olympic host affected the country's branding and image.
Jessica Brown, operations manager and executive assistant for graduate programs, was honored by the University of Oregon with a 2021 OA Star Award.
In a piece for The Conversation, finance professor Stephen McKeon takes an in-depth look at a different type of cryptocurrency.
Lundquist College marketing instructor Leah Schneider was awarded the university's 2021 Herman Award for Outstanding Online Education.
Lundquist College project manager Denita Strietelmeier offers a behind-the-scenes look into the dean's office.
Friends and alumni of the Lundquist College raised an incredible $358,130 in just 24 hours during the University of Oregon's giving day.
Finance professor Youchang Wu and coauthor examined supplier-customer relationships to better understand trade credit.
Spark grant and applied research awardees, student venture successes, and more...
The five-day event highlights research, creativity, and entrepreneurship across campus.
A team of Lundquist College researchers explored the social-cognitive construct "theory of mind" in order to understand sales communications.
UO professor Michael Pangburn and former PhD student Monire Jalili explored rent-to-buy policies in the entertainment streaming industry.
Accounting professor David Guenther has been honored as the top tax educator in the nation, receiving a prestigious award from the American Taxation Association.
Marketing professors Joshua T. Beck, Hong Yuan, and coauthor examine participative pricing to understand how it might enhance purchase outcomes.
Research by Ioannis Branikas and coauthor found that companies that run Super Bowl ads may attract more investors.
Two UO professors found parallels between old rock discs and the new digital currency.